- February 25, 2015 -

Trump says he is serious about 2016 bid, is hiring staff and delaying TV gig

Read more at The Washington Post

This time, Donald J. Trump says, he really means it.

The billionaire real-estate mogul, who has long amounted to a one-man sideshow in GOP presidential politics, said in an interview Wednesday that he is “more serious” than ever about pursuing a run for the White House in 2016.

In recent days, Trump said, he has hired staffers in key primary states, retained an election attorney and delayed signing on for another season as host of NBC’s “The Celebrity Apprentice” because of his political projects.

“Everybody feels I’m doing this just to have fun or because it’s good for the brand,” Trump said in an interview with The Washington Post. “Well, it’s not fun. I’m not doing this for enjoyment. I’m doing this because the country is in serious trouble.”

The moves are the most significant steps yet by Trump, 68, toward a bona fide presidential bid, which he considered briefly and flamboyantly in 2011 before deciding against a run.

The looming question, however, is whether he can convince Republicans that he is more than a celebrity bomb-thrower and instead is sincere in his consideration of a campaign. Trump is slated to appear ahead of former Florida governor Jeb Bush on Friday at the Conservative Political Action Conference, an annual gathering of conservatives near Washington.